White Ivy Hub

Who I am?

As a working parent, you were never taught about finances by our local education system nor by our family apart from saving money. There is no talk around how to invest your money, how to manage a certain lifestyle choice and still financially save or how to financially plan for the future for example when you marry or have a family or when you retire. There was no financial conversation at all anywhere when I look back. 

Underneath it all, I had this nagging voice inside me

You may not have heard this voice in your 20s or even your 30s but it seems to be getting louder.

You used to be able to work harder. Stay up late. Get another work goal achieved, but there’s a part of you that’s starting to realise that those strategies might not work forever.

So, you question a part of you….

You don’t want to downsize your life and you want to keep your daily trips to the hairdresser and travel on those beautiful destination holidays you enjoy. You don’t want to let money stop you from doing and having the things that are important to you.

When you look at the retirement statement for your retirement account, a lot of it’s written in a foreign language that you don’t understand. You may question yourself around ‘do I really understand how my money is invested’ or ‘know how to tell if it’s growing the way it should’.

Or you would like it to grow faster, but you’re scared of losing money and time.

Will I have enough money for the time ahead?” And “What if I want to retire?”


My goal is to inspire people to become financially free

I worked  in a 9 to 5 job and was just about making ends meet and having a very stressful time earning money and not having the life balance I wanted and yearned for.  I also had property investments that also required time and energy and I lost sight of these properties due to the demands of my day job and lost a lot of money.  At this point, I decided to make some changes and set up my own business.  This allowed me to attain life balance in the right way that suited me and my family.

The first big financial achievement that led me on the path of financial independence

By setting up my business and to my surprise I started to earn double the income compared to my normal 9 to 5 job. I bought the family house we always wanted and we managed to balance the lifestyle we wanted as a family. Spending time with my family whilst I managed my business and grow my finances without it feeling like another job. I can’t tell you what a relief that was at the time.

Along the path, I made some money mistakes

I made a few money mistakes with credit cards, shopping, and poor investments.  Each mistake was a learning curve for me to do better and that’s just what I did – I paid off my debt, I let go of those handbags and put my money to better use and I set a financial goal to learn about investing and how to do my due diligence in researching every investment I made.

During all of this I realised …… Making money and growing money were two different skill sets that are required.

My story as SK…

My goal is to inspire people to become financially free

Whilst I have made money mistakes and are attempting to navigate through murky financial waters we still don’t have the encouragement that’s needed. 

This is the driving force behind WhiteIvyHub.

My goal is the help those take charge of their finances, stop living paycheck by paycheck, build real wealth and get you in control of the life you REALLY want to live. If I can do this then you can do this for yourself.

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My goal is to inspire people to become financially free

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